On the Journey to Digital Transformation, Bring a Roadmap

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When it comes to implementing new IT initiatives, it’s easy to feel like the kid in the backseat of a car on a long road trip, asking the same question over and over: “Are we there yet?”

Enjoy the ride, because that’s perhaps the best way to think of digital transformation as it applies to large enterprise organizations: more of a journey than a destination.

Irrespective of your industry, your organization needs to transform to survive in the evolving business environment.

The trouble is that the vehicle you’re riding on this never-ending journey can operate more like a treadmill than a rocket. But take heart. True digital transformation is more than simply new technologies—it’s also a transformation of processes and behaviors. Click To Tweet

The Core Driver of Digital Transformation

In a recent Forbes roundup of digital transformation trends forecasted for 2020, Daniel Newman wrote, “Digital Transformation is about more than just the sum of its technological parts. Change itself is a core driver of Digital Transformation, and change almost always transcends the tools that enable it.”

Cask helps organizations adjust their philosophical mindset and get everyone on the same page by approaching the adventure with an agreed-upon roadmap. In fact, that’s what we call it: a Strategic Roadmap. The Roadmap doesn’t try to predict future trends, it helps you prepare for them.

Every organization has its own reasons and motivations for undertaking digital transformation. But it’s important to articulate to everyone affected why you’re embarking on the journey and the direction you’re taking. Tell a good story. To be successful, you need everyone to be on board and working together.

Don’t Stop Evolving

Some companies enter the process requesting a “complete” digital transformation. In today’s environment, companies must continue to evolve and push their digital strategies to serve their customers. But the idea of a complete digital transformation only becomes necessary when a business has stopped evolving. Avoid the trap of complacency—it gets expensive and time-consuming and means you’ve fallen behind your competitors.

By approaching organizational change and digital transformation with a strategic plan, you can recognize when you reach certain transformational landmarks (even if the journey doesn’t always have a specific endpoint) because you’ll be following a mapped out route. That’s what Cask provides with our Strategic Roadmap.

The Cask Strategy for Transformational Success

1) Establish a Clear Vision with Desired Outcomes

  • Business alignment with an actionable roadmap
  • Messaging that resonates with key constituents

2) Build on a Solid Foundation

  • Operationally mature CMDB (data, processes, governance)
  • Mature platform management and governance

3) Implement a Transformational Approach

  • Organizational transformation must extend beyond technology
  • Create interdependent workstreams that include people, process, and technology

Take the proper steps to implement a solid foundation for your enterprise-wide transformation. This includes establishing proper Governance procedures and a Configuration Management Database (CMDB), by creating an actionable roadmap that allows for quick wins with quantifiable metrics.

When implemented properly, digital transformation works to accelerate business activities, processes, and capabilities to help you operate more efficiently and deliver a competitive advantage.

How Can We Help

Talk to your Cask advisor and find out how we can help your organization transform to meet future challenges and prepare for growth.

At Cask, we’re continually looking for new ways to help businesses get the most out of their ServiceNow investment. By keeping the focus on people, and how processes and technology can help meet their needs, we can improve the experience for customers and employees alike.

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